Quick use
Use this page as a decision checklist before opening a partner app. It is built to reduce bad clicks by matching the app to the first action you actually care about.
The public template version is available here: Open EPC CSV.
Read offer quality
EPC is only useful when it is paired with click volume and conversion rate.
- Clicks by offer
- Conversions by offer
- Estimated revenue
- Revenue per click
Check source mix
A high EPC from one page can hide weak performance elsewhere.
- Top source
- CTA type
- Template
- Device
Move traffic carefully
Use the dashboard to form a weekly hypothesis before changing recommendations.
- Keep disclosure visible
- Change one routing variable
- Watch downstream conversions
- Record last checked